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Monday, December 3, 2007

Spirit Airlines - MILF Sale





For those that are lucky enough to not be spammed by Spirit Airlines promotions, you're missing out on unbelievable teasers like the title of this post, the actual subject line of an e-mail we received over the weekend.

For those that aren't familiar with the common use of this acronym, type it in Google and spot check the results, or use the Urban Dictionary. You probably don't want to try that exercise at work, it's not for the morally squeamish. Of course, per Spirit, MILF stands for Many Islands Low Fares. Seriously (see graphic).

Can you imagine any legit company ever running that kind of promo? We really don't know whether to be thrilled by the corporate whimsey or dismayed by the seemingly unnecessary PR risk. Anyway, it was edgy enough that we decided to pass it along to you Fare readers to contemplate.

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